Tuesday, July 22, 2014

Weird Al and his 8 days of coverage



Weird Al Yankovic has a new album out. Mandatory Fun.

To me, it wasn't how good his songs were that was interesting.
It was how he advertised for this album.

He said that he would reveal 1 new video in each day for each day. He certainly started out strong with Tacky, his parody of "Happy" by Pharrell. Then followed by "Word Crimes", and so on...

He could have just revealed everything on his website, or stuck with a particular website, or his Youtube channel, or VEVO like every other artist.

Instead... he did this:
1st video on Nerdist
2nd on VEVO
3rd on CollegeHumor
4th on Yahoo
5th on FunnyOrDie
6th on Popcrush
7th on his own YouTube channel
8th on The Wall Street Journal

The order of the website is interesting. Perhaps alluding to the amount of influence each site has on the release of his album (VEVO being a conglomerate of multiple record companies including Sony Music Entertainment, which label RCA is releasing this album), on him (He hosts a show on Nerdist), on the internet (CollegeHumor/Yahoo/Funny or Die) or on mainstream coverage (WSJ).

As the days went by, I was trying to guess both which song was going to be shown and the website on which it was to debut on.

The only one I don't understand is Popcrush. It's not a particularly big or important enough site for a Weird Al video to "exclusively" debut. As of writing this, it is still on the front page, albeit relegated to a link under "Latest News" [for something 3 days ago...].

Then again, by giving these websites exclusivity, he probably saved a lot of production / promotion fees for these videos. By grouping these videos together in a 8 day barrage, each website gets more views from different demographics and in turn, perhaps, encourage the person visiting to check out more of the site.

Out of his parodies in this album, there was one song that was left out. "Inactive", a parody of Imagine Dragons' "Radioactive was not made into a video. He did make the right choice though, I felt that it was the most uninspired song in the entire album. For parodies of the fluffy, he himself left a huge shadow with his 1988 song "Fat" [or even "Eat It" to that extent].

I leave you with my favourite song in this album:




EDIT:
Turns out most of it has been covered by The Atlantic. Oh wells.

Wednesday, April 9, 2014

忙里偷闲



我很忙吗?

看起来不像吧,但是有许多事情要处理。
有些事情不是我自己能够解决的,目前还是要自己解决。

是我觉得我不行还是我真的不行?

不知道。

一位朋友过世打断了每天的奔波。
要怎么去过这段人生,要怎么面对未来。
这位朋友上个星期对我说,
in the nicest of ways: Have you figured out what to do with your life?
Well I know what I want to do today, I know what I will be doing a month from now, a couple of months from now. A year?
一年算长吗?我还真的没想这么远。

老妈也是帮个倒忙。要顾虑的有太多,不确定的有太多。
要在这里面寻找平衡,一个能够满足所有要求与条件的少之又少。

再找呗。

给这位朋友的歌:
Listening to: John Legend - All of Me

Wednesday, January 22, 2014

Shanghai Calling

You're welcome: http://youtu.be/GB_Doaxx7HI

You know the thing that people do when they pretend it's a place but they aren't actually there?

I hate this in films, I hate this in video games.

Media that misrepresent the places and the people whom live in these places.

After watching the trailer for this movie, I had a good feeling that this was going to be at least not bad.

But this just exceeded my expectations. Turns out it was excellent.

I got a real kick out of watching the city I remember, all the crowds, all the places, all the Shanghaiese, and the side characters saying stuff that are not subtitled.

The plot is meh, but I really really love the setting. (I'm biased like that)


Fun fact: Daniel Henney really isn't Chinese, he's Korean.